Head, Nicklas Byriel, talks about how seamlessly architectural visualization can translate to many other industries, opening up even more job opportunities for those with the right skills:Īrchviz is also a great learning path for becoming a 3D Generalist. Visualization now also reaches far beyond architecture. The unique skillset of a visualization artist is now regularly required by architects, interior designers, engineers, developers, builders, landscape designers, and real estate professionals to help showcase their work to potential clients. Who uses architectural visualization?Īrchitectural visualization has quickly become an invaluable tool for the many outfits that make up the architectural and building industry.

This type of visual representation can also be used for marketing purposes or to help explain and clearly lay out complicated concepts and systems. Its processes are bridging the gap between the world of architecture and design and the world of interactive 3D modeling.ģD render by CG Spectrum Visualization Mentor Teodor Vladov ( pulsschlag network GmbH)Īrchviz has become increasingly popular in the architectural and adjacent industries, with many studios and firms using it to visualize all types of projects before construction begins. What is architectural visualization?Īrchitectural visualization, also known as archviz, is the art of generating realistic 3D visualizations (renders) of buildings, interiors, landscapes, and other designed environments using specialized software. In this article, you will learn what architectural visualization is, who uses it, what the benefits are, and how you can join this thriving industry by becoming a 3D visualization artist.

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Used much more widely than its name implies, architectural visualization processes are employed across myriad industries - from building and construction to film and video games to product design and VR.

Architectural visualization has soared in popularity over the past few years, riding the wave of technological advancements in 3D modeling and rendering.